From April 2010, Alexandre Weiser joins XDC, the n°1 digital cinema company in Europe, to develop the Content Services activity.

Alexandre Weiser is Belgian and has a culturally diverse technical and operational background. He graduated as a sound engineer from INSAS (Institut National Supérieur des Arts du Spectacle), Belgian national film school in 1998 and recently completed an MBA program at CBS (Copenhagen Business School).

Alexandre spent the early part of his career working as a sound engineer on live events and in music recording studios. In the late nineties he moved to Paris and joined Dubbing-Brothers where he acquired extensive experience in the language localization industry. In 2004, Alexandre became part of SDI Media Group, based in Los Angeles, as Director of Dubbing Technology. Besides operating the Los Angeles sound studios, his duties also included standardizing equipment and practices within this fast growing global organization and setting up the digital delivery network between more than 20 facilities. In early 2008, Alexandre relocated to Copenhagen as Director of European Operations after SDI Media acquired Sun Studio with presences in 8 European countries.

Alexandre Weiser, Content Services Sales Director of XDC, said: “I’m pleased to take on my new role at XDC, and join the exciting digital cinema industry. I will focus on growing the XDC Content Lab services business targeting the major Hollywood studios and the European movie producers, sales agents and distributors. To do so, I will benefit from XDC’s extensive experience, highly-skilled staff, top-notch equipment and proprietary tools designed to streamline the process.”

Fabrice Testa, Vice President Sales & Business Development of XDC, concluded: “It’s a pleasure to get in my team a well-rounded person like Alexandre Weiser. His background in the cinema industry and the already wellestablished contacts that he has within the business are valuable assets to develop the XDC Digital Content Lab activities. XDC Lab is working for a lot of distributors including some major ones, and we are appreciated for the high quality work as well as the numerous extras that only a global company like XDC can offer. I’m sure that with Alexandre on board, we will now be able to convince many others to cooperate with us.”

Alexandre Weiser - +33686508373 – awe@xdcinema.com

About XDC International

XDC is the n°1 digital cinema company in Europe with more than 1.500 committed digital screens out of which 50% have already been deployed. XDC HQ is based in Liege (Belgium) and provides end-to-end digital cinema solutions including equipment supply, financing (VPF, leasing, …), training, installation and 24/7 maintenance, as well as content processing and delivery. The company is the first entity to have VPF digital cinema deployment agreements with all 6 major US studios Warner, Fox, Universal, Paramount, Sony and Disney for a total of 8,000 digital screens in 22 European countries. Besides its financing program with ING Lease, XDC has set up a global financing of 100 millions Euros with a bank consortium led by BNP Paribas Fortis to allow the VPF roll out of 2,000 digital screens for its European deployment program. XDC Digital Content Lab has been processing more than 600 different titles, and offers a full service including mastering, duplication, key management, 24/7 helpdesk, extranet tracking, physical/virtual delivery. Last but not least, XDC is also very active in Alternative Content by offering a full service from booking and promotion up to delivery, reporting and box office collection. The main shareholders are EVS Broadcast Equipment (Euronext Brussels: EVS, Bloomberg: EVS BB, Reuters: EVSB.BR) (www.evs-global.com), GIMV (Euronext Brussels: GIMB, Bloomberg: GIMB BB, Reuters: GIMV.BR) (www.gimv.com) and SRIW (www.sriw.be).

More info available at www.xdcinema.com.

XDC Marketing & Communication Department

Phone: +32 (0) 4 - 3 64 12 00

E-mail: marcom@xdcinema.com